Cycle Safety
…popular online apps can help you plan your journey by providing maps showing dedicated paths and routes. Where using shared cycles (private, docked or dockless) wash your hands for at…
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Contact us
Due to the volume of emails we receive, we regret that we’re unable to respond to all enquiries. To help us provide you with the best service, our most commonly…
Read moreRoad stats
…casualties are not known to the police, as hospital, survey and compensation claims data all indicate a higher number of casualties than are reported. The department produces an annual ‘best…
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Wrong Side of the Road
…you’re blocking a mate’s pint, or stopping them drink driving with a wild story about adventures still to come, you’re being the best mate you can be. Keep it up,…
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Campaigns
‘Safe Adventures’ supporting children as they move to secondary school
…behind buses). The campaign encourages parents to undertake practice journeys , always model best practice and to have a road safety conversation as part of their children’s preparation for changing…
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Campaigns
Mates matter
Our campaign is calling on friends to do what they do best – look out for each other. We’re specifically calling for mates to intervene and stop their mates when…
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Campaigns
Pint Block
…that a mate doesn’t let a mate drink drive. Running on social media and online video, the campaign is part of our ongoing Mates Matter strategy – which looks to…
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Campaigns
Party Car
…encourages passengers to ‘let a mate concentrate’. We’ve created a suite of videos that will run across social media and online video, including Instagram stories, Snapchat and gaming apps. The…
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Campaigns
Good drivers – we salute you
…July across video on demand, social media, online video, podcast and in-game streaming. Our launch assets, created in partnership with the County FA, can be downloaded at the links below….
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Campaigns
Mates for Life 2023
…Road’ tool, which provides an interactive online experience to learn about the consequences of drink driving. Follow @THINKgovuk On Twitter, @THINKroadsafety on Facebook and @thinkdriver on Instagram to discover and…
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