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THINK Map

…search bar, and press enter. This could be the street your school is on, a school trip location or anywhere else. For each search result you enter, the map will…

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…think.gov.uk. We do this to help make sure the site is meeting the needs of its users and to help us make improvements, for example improving site search. Google Analytics…

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If you deliver transport or road safety information, sign up to receive updates on the latest THINK! resources and campaign assets. Please note these updates are aimed at professionals in…

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Story of THINK!

The UK government has been running road safety campaigns for more than 75 years. The Central Office of Information (COI) ran the government’s road safety campaigns until 2000, when THINK!…

Vehicle safety checks

…to vehicles running out of fuel. Always keep your tank at least one-quarter full to avoid running out on your journey. You can be issued a Fixed Penalty Notice in…

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Thank you for signing up to receive updates on the latest THINK! resources and campaign assets. You will now be sent a confirmation email, please check your junk mail. Please…

Is pushing your speed it worth it?

…it very risky, with THINK! research showing that this audience particularly underestimate the risks of driving just a little too fast for the conditions. To help tackle this, THINK! is…

THINK! put your phone away

…has risk to life and risk to your licence. The campaign included a re-run of the case study film ‘life without Zoë” to view this campaign material click here ….

THINK! Restart Activity

…wheel as young drivers return to the road. Building on the return of live sport and our audience beginning to get back on the road to meet up with friends,…