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Be the Mate who won’t Speed

Following an increase in the proportion of vehicles speeding in the first national lockdown, THINK! has relaunched a new campaign encouraging high-risk young male drivers to rethink their need to…

Story of THINK!

The UK government has been running road safety campaigns for more than 75 years. The Central Office of Information (COI) ran the government’s road safety campaigns until 2000, when THINK!…

Christmas Drink Drive Campaign 2018

…(available to download from 3pm on 19 Dec) Friday 21 December: #3 Make a noise film released (available to download from 3pm on 21 Dec) Time to Tackle: https://vimeo.com/305730336 https://vimeo.com/305731758…

The Road Whisperer

…out for vulnerable road users. Our launch materials are available below. We’ll be making the remaining assets available throughout March. Assets supplied are free to use for educational purposes, however…

Motorcycling

…wearing appropriate safety gear and taking up further training. The never too good campaign sees world Superbike Rider, Chaz Davies, joined comedian Alan Davies and eight regular riders to undertake…

Road safety campaigns and advice

The Carvin family: life without Zoë

11 years ago, the Carvin family lost a loving mother and wife. Paul, Emily and Ben share their heartbreaking story about how one driver texting at the wheel changed their…

Is pushing your speed it worth it?

…the campaign, THINK! launched UnXpected FM, a new audio ad, in the form of a fake pirate radio station. The innovative and dynamic ad uses real-time weather data to tailor…

THINK Map

…to the police, so the results are the most reliable available. We rely on data provided from the Department for Transport and aim to keep the map as up-to-date as…

Don’t get caught between

…reminds cyclists to look out for lorries turning left – the area where one third of cyclist-HGV collisions happen. For campaign results, see ‘Reports’ at the ‘Get this’ link below….