Laws
Country roads
…on rural roads was more than 10 times higher than on motorways in Great Britain in 2017. 10,729 people were killed or seriously injured in accidents reported to the police…
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Campaigns
Concentrate on the road
Our Concentrate on the road campaign was designed to highlight how distracting looking at a mobile phone is when driving….
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FAQs
I would like to partner with THINK!
…help us reach this audience better. We have a small number of established partners that align with THINK! campaign priorities, but we’re always looking for new and innovative ways to…
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FAQs
I have a recommendation for a new road safety campaign
The purpose of the THINK! road safety campaign is to reduce the number of people killed and seriously injured on our roads. Our campaign priorities are determined on this basis….
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FAQs
I have an idea for a road safety product or app
As a government organisation, THINK! does not test, evaluate, promote, approve or otherwise endorse one product or service over another. However, we’re always interested in hearing about new and innovative…
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