Campaigns
Mobiles 2022
…as well as online video and paid video on demand. THINK! has a core audience of 17 to 24-year-old male drivers, who are four times more likely to be killed…
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Campaigns
Travel Like You Know Them
…the Dutch reach. The campaign will run across video-on-demand, radio, digital audio, online video, social and out-of-home for six weeks from August 2023. We encourage partners to make use of…
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Campaigns
Is pushing your speed it worth it?
…currently perceive to be safe speeds. It will run across video on demand, digital audio, online video and social media for 8weeks from January to March 2024. As part of…
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Education resources
Age 3 to 6
#Film
Crossing roads: kids know best
…to Vimeo’s website. From there, simply click on the ‘Download’ button. Crossing the road: kids know best is also available with Welsh subtitles, shown below. If you would like to…
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Story of THINK!
The UK government has been running road safety campaigns for more than 75 years. The Central Office of Information (COI) ran the government’s road safety campaigns until 2000, when THINK!…
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30 Aug 2018
Motorcyclists
Position yourself in the safest and best place to maximise your visibility of potential hazards. Take a ‘lifesaver’ glance over your shoulder before carrying out manoeuvres, so you know where…
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Education resources
Age 3 to 6
#Document
#Lesson plan
Tales of the Road
…is now interactive to help young road users navigate the workbook quickly and easily! It can be accessed and completed online, or can be downloaded, allowing progress to be saved…
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News1st March 2017
Double penalties for motorists using mobiles
…the car. If they don’t switch off their phones they could lose their licence with the new 6 penalty points. We need to break this addiction and the best way…
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Education resources
Age 3 to 6
#Lesson plan
Lesson 4: Road rangers
This pack contains everything you need for lesson plan 4, Road rangers. Road rangers lesson plan Road safety checklist Crossing roads: kids know best Learning objectives I know that pedestrians…
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Education resources
Age 3 to 6
#Lesson plan
Lesson 6: Road safety warriors
…6. For this lesson you will need: Crossing roads: kids know best Safer journeys anthem Learning objectives I know how to walk safely and hold hands with a grown up…
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