Welcome to THINK!

Delivering road safety campaigns since 2000.

Mates Matter

This festive period, we are calling on all mates to step up and intervene when their mate is tempted to drink drive.

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Education resources

Explore our road safety teaching resources for children.

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Story of THINK!

A timeline of the history of THINK! road safety campaigns.

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Featured campaigns

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man looking shocked

Mates matter

Scene from Ghost film

Ghost

Screenshot from video

Anto Sharp and mobile phones

Sheep with 'Sharp bend ahead' written on it's back

Brake before the bend

Latest

Brake before the bend

4th May 2018
Campaign

Ghost

9th March 2018
Campaign

Cabbie night out

22nd December 2017
Campaign

Mates matter

7th December 2017
Campaign

Christmas drink drive campaign uses friends’ influence to help save lives

7th December 2017
News

Emoji social media

22nd November 2017
Campaign

Pink Kittens

24th October 2017
Campaign

Wimbledon social media campaign

3rd July 2017
Campaign

Concentrate on the road

17th March 2017
Campaign

The Carvin family: life without Zoë

1st March 2017
Campaign