Campaigns
Party Car
Young males aged 17-24 are four times more likely to be killed or seriously injured compared with car drivers aged 25 or over – and young male drivers are more…
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Campaigns
Pint Block
Male drivers aged 17-24 are over-represented in drink drive related accidents. They’re also less likely than the wider population to perceive drink driving behaviour as risky or unacceptable. Our ‘Pint…
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Campaigns
Mates matter
Our campaign is calling on friends to do what they do best – look out for each other. We’re specifically calling for mates to intervene and stop their mates when…
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Campaigns
Motorcycling
…wearing appropriate safety gear and taking up further training. The never too good campaign sees world Superbike Rider, Chaz Davies, joined comedian Alan Davies and eight regular riders to undertake…
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Campaigns
Vehicle safety checks
If you are using your vehicle for the first time in several weeks, following Government advice, it will need a thorough check to ensure it is roadworthy and safe….
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Campaigns
Helpful hazards
Our Helpful hazards campaign provides tips and advice on driving safely on country roads. The helpful hazards film takes common countryside sights (farm animals and agricultural equipment) and turns them…
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Campaigns
The Carvin family: life without Zoë
11 years ago, the Carvin family lost a loving mother and wife. Paul, Emily and Ben share their heartbreaking story about how one driver texting at the wheel changed their…
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Campaigns
Designated Driver
The March 2017 THINK! campaign was created to inform all drivers about the tougher handheld mobile phone legislation that came into effect on March 1st 2017. To highlight the risk…
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Campaigns
Don’t get caught between
Our 2016 campaign reminds cyclists to look out for lorries turning left – the area where one third of cyclist-HGV collisions happen. For campaign results, see ‘Reports’ at the ‘Get…
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