Campaigns
Mates for Life 2023
…paid promotion. We are supporting these with new paid out of home assets to target our audience closer to the moment of risk. These new beermats and digital posters encourage…
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Campaigns
Good drivers – we salute you
…July across video on demand, social media, online video, podcast and in-game streaming. Our launch assets, created in partnership with the County FA, can be downloaded at the links below….
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Campaigns
Party Car
…our Vimeo page. Assets supplied are free to use for educational purposes, however if used in a paid-for capacity (particularly outside of the national campaign period) usage fees may apply….
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Campaigns
Pint Block
…that a mate doesn’t let a mate drink drive. Running on social media and online video, the campaign is part of our ongoing Mates Matter strategy – which looks to…
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Education resources
Age 3 to 6
#Document
#Lesson plan
Tales of the Road
…of our audience move to digital channels, Tales of the Road gives schools and parents an easy way to access the resource online and to engage children through interactive learning….
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News14th December 2018
THINK! Campaign urges young men to stop their friends drink-driving
…films will be broadcast online and on social media during the Christmas and the party season as well as at football grounds, on Spotify and in pubs. RAC road safety…
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News3rd December 2018
THINK! Christmas Drink Drive
…showing how mates go out of their way to look out for each other to ensure they don’t drink and drive. This content will run on social media and online…
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30 Aug 2018
Motorcyclists
…rider theory course. The free, voluntary scheme is aimed at new riders and contains a series of 6 online modules to be taken by the learner rider before they complete…
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FAQs
I would like to order some road safety merchandise or promotional materials
…safety practitioners, teachers, parents, academics and the general public in the development of these resources to ensure their effectiveness. Visit the road safety campaigns or education resources pages of our…
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