Campaigns
Highway Code Changes
Following changes to The Highway Code that came into effect on 29 January 2022, THINK! launched a campaign to shift attitudes and encourage safer driving behaviours…
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FAQs
I would like to order some road safety merchandise or promotional materials
Promotional materials We closed the THINK! shop on 31 July 2019 and no longer offer hard copy education resources or campaign materials. It’s important to us to remain relevant and…
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Campaigns
Is pushing your speed it worth it?
…consequences of what they currently perceive to be safe speeds. The ads will digitally broadcast nationally across England and Wales. There are 13 distinct variations of the ad, each designed…
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News24th November 2017
New THINK! road safety campaign launched to help cut child deaths
New road safety resources released to help teachers and schools highlight the dangers of the road. Road Safety Minister Jesse Norman has launched a new road safety campaign aimed at…
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News16th May 2018
CiTV star Sam Homewood fronts latest THINK! campaign to get children crossing the road safely
…time outdoors. Watch Sam Homewood’s video explaining to children how to cross the road safely Road Safety Minister, Jesse Norman, said: Britain has some of the safest roads in the…
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Campaigns
THINK! Restart Activity
THINK! has launched a new series of social films in response to easing of Covid-19 restrictions and high-risk young male drivers returning to busier roads. Supporting the Government’s Safer Transport…
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Cookie policy
…by tracking if you’ve visited before 2 years _gid This helps us count how many people visit by tracking if you’ve visited before 24 hours _gat Used to manage the…
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Campaigns
Cabbie night out
We teamed up with part-time relationship counsellor and Uber driver Dr. Ofore, and LADbible to create this film.
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Campaigns
Vehicle safety checks
…water. Highways England recommend carrying out a few quick and easy checks to ensure you and your vehicle are safely equipped to drive – the advice below includes details of…
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Campaigns
Helpful hazards
Our Helpful hazards campaign provides tips and advice on driving safely on country roads. The helpful hazards film takes common countryside sights (farm animals and agricultural equipment) and turns them…
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