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THINK! Christmas Drink Drive

…showing how mates go out of their way to look out for each other to ensure they don’t drink and drive. This content will run on social media and online…

Party Car

…encourages passengers to ‘let a mate concentrate’. We’ve created a suite of videos that will run across social media and online video, including Instagram stories, Snapchat and gaming apps. The…

Pint Block

…that a mate doesn’t let a mate drink drive. Running on social media and online video, the campaign is part of our ongoing Mates Matter strategy – which looks to…

Travel Like You Know Them

…the Dutch reach. The campaign will run across video-on-demand, radio, digital audio, online video, social and out-of-home for six weeks from August 2023. We encourage partners to make use of…

Mobiles 2022

…unexpectedly appearing in the backseat of the car to intervene and stop them picking up the phone while driving. These films will run across Facebook, Instagram, Snapchat, Twitter and Pinterest,…

Mates for Life 2023

…in 10 young men taking action as a result of seeing our content, including stopping a friend drinking before driving. Our films are running across Instagram, Snapchat, and Reddit with…

Good drivers – we salute you

…risks on the road. The campaign has been created in collaboration with the County FA and media partners Acast, COPA90, Twitch and Jungle Creations. Content will run throughout June and…

Road safety campaigns and advice

Seat belts

…law Drivers and passengers who fail to wear seat belts in the front and back of vehicles are breaking the law. For those aged 14 and over, failure to wear…

Christmas drink drive campaign uses friends’ influence to help save lives

…THINK! campaign starting today (7 December 2017). For this year’s campaign, which runs to January 1 (2018), THINK! has teamed up with Kiss FM duo Rickie and Melvin, who will…