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Good drivers – we salute you

THINK! research has found that many young men who have been driving for a while are overconfident in their driving ability and believe they can safely take risks when at…

Wimbledon social media campaign

The Wimbledon campaign went out on our social media during Wimbledon to encourage people day drinking to plan a safe trip home and to discourage drink driving

A breathalyser for drugs

Our drug driving campaign informs road users that driving whilst taking medicines that impair driving ability is illegal.

Concentrate on the road

Our Concentrate on the road campaign was designed to highlight how distracting looking at a mobile phone is when driving….

#butalive

THINK! Drink Drive 2015 campaign. This campaign targets those who are tempted to drink ‘a couple’ before driving and shows how a second drink could double your chance of being…

Morning after

Our Morning after campaign raises awareness of the risks of driving in the morning after a night of drinking….

Helpful hazards

Our Helpful hazards campaign provides tips and advice on driving safely on country roads. The helpful hazards film takes common countryside sights (farm animals and agricultural equipment) and turns them…

THINK! put your phone away

On 1 March 2017, the penalties for using a handheld phone while driving increased. At the time of campaign launch, more than 26k drivers have been issued 6 points on…

Cycle safety tips 2015

Don’t get caught between

Our 2016 campaign reminds cyclists to look out for lorries turning left – the area where one third of cyclist-HGV collisions happen. For campaign results, see ‘Reports’ at the ‘Get…